How can Hungarian-born companies expand internationally?
April 24th marks the date for the third annual Central and Eastern Europe (CEE) Regional Business Summit powered by iBanFirst in Bucharest, Romania. About Hungarian-born companies expansion.
In an era where the Central and Eastern European (CEE) economy is demonstrating remarkable resilience and growth, businesses in Hungary and neighboring countries are standing at the threshold of global recognition. The International Monetary Fund (IMF) projects a significant uptick in the region’s economic vitality, forecasting a GDP growth rate that significantly surpasses the European Union average. Particularly, Hungary is poised to experience a robust growth of 3.1% in 2024, outpacing the EU’s 1.5% average by more than double. This economic upswing serves as a launchpad for businesses to aim for the international arena, showcasing the untapped potential and resilience of the CEE business environment.
Hungarian-born companies expansion
The burgeoning economic climate not only signals a ripe environment for businesses to flourish but also poses the question: In a world where economic landscapes are rapidly evolving, how can companies hailing from the CEE leverage their regional strengths to make a mark on the global stage? This query lies at the heart of the upcoming third annual summit, “How Can CEE Companies Expand Internationally?”. Powered by iBanFirst, and organised by the regional communication agency Pi2 PR, the third edition is poised to explore the strategies that enable international expansion by providing a benchmark for companies seeking growth beyond their domestic markets, CEE expansion being the first step for businesses from the region. Through regional expansion, entrepreneurs can benefit from similar cultures, understanding of people and businesses to first test the expansion potential.
The allure of global expansion offers a range of benefits including enhanced revenue streams, broader brand recognition, access to new financing avenues, and the integration of foreign talent and resources. Fintech innovations, led by companies like iBanFirst, have streamlined international business operations, making cross-border payments and currency conversions more efficient and cost-effective than ever before. This technological advancement is a testament to the evolving global business landscape, where swift market changes, economic shifts, and technological breakthroughs present both challenges and opportunities.
Hungarian-born companies expansion
Johan Gabriels, the Regional Director of South-East Europe at iBanFirst, captures the essence of this journey, stating, “In the face of rapid transformations, tomorrow’s successful businesses will be those that are agile, adaptable, and forward-thinking. It’s our mission, through our third annual summit and the insights that will be shared on stage by CEE industry leaders, to equip SMEs in Hungary with the knowledge and tools they need to harness global opportunities. CEE expansion in Romania and Bulgaria can be a first step in order to test the potential abroad that can help them thrive in these dynamic times, while opening the doors to further international expansion.”
In collaboration with its media partners – Hungarian Portfolio, Bloomberg TV Bulgaria, and Romanian Ziarul Financiar – the event promises a rich agenda of discussions and networking opportunities, designed to unlock the international potential of businesses from the region. The third edition gathers Hungarian entrepreneurs and C-level executives, and their CEE peers, who have all successfully brought their companies to regional businesses with turnovers of tens and hundreds millions euros, to explore practical strategies for Hungarian companies to expand their operations across borders, turning CEE economy fluctuations and fast-changing dynamics into stepping stones for global expansion.
Scheduled for Wednesday, April 24th, 2024, the Summit will convene at Caro Hotel in Bucharest, Romania, and will also be accessible online. It will feature a distinguished lineup of entrepreneurs and executives from Hungary, Bulgaria and Romania, who will share insights from their cross-border expansion journeys.
Hungarian-born companies expansion
Summit agenda includes:
Panel 1 – Going Big: Strategies for scaling up a business
Panel 2 – West vs. East: 2 sides for successful business stories
Panel 3 – Beyond Borders: The business value proposition of CEE
The Summit boasts an impressive lineup of speakers and moderators, each a distinguished figure within the regional business community.
Attendees will have the privilege of hearing from Johan Gabriels, Regional Director of South-East Europe at iBanFirst, and Pierre Antoine Dusoulier, Founder & CEO at iBanFirst; Daniel Nagy, Managing Director at Component Group and Benjamin Berényi, CEO & Co-founder at PastPay representing Hungary’s modern business landscape. From Romania, the event features Gabriela Beres (Puratos), Radu Georgescu (SeedBlink), Roxana Gureanu (Habau Romania), Andrei Ursulescu (Scandia Food), Maria Metz (NTT Data), Bogdan Colceriu (Frisbo) and Iuliana Panescu (Premier Energy). Alexander Zahariev (SUNOTEC), and Stoyan Valev (Grainstore), will share insights from Bulgaria’s sector.
Hungarian-born companies expansion
The moderators enriching the discussions hail from respected media from the featured countries, adding depth and perspective to the dialogues. They include Marton Orosz, Head of Content at Portfolio Hungary; Veronika Denizova, News Anchor at Bloomberg TV Bulgaria; and Cristian Hostiuc, ZF Editorial Director, ensuring the event’s discourse is both engaging and informative.
iBanFirst will play a pivotal role in shedding light on critical topics that are shaping the regional and global business environment, illustrating how local currency fluctuations influence international expansion strategies. By showcasing the latest advancements that make transactions faster, simpler, and more transparent, iBanFirst underlines its commitment to facilitating seamless global business operations in the 21st century.
This article was published on Portfolio.hu.